Business is a very complex activity that would not be mastered by the perpetrators. However, not only mastered but of course the business must be deep and enjoy the business so that the results will be maximum.

Business activities that are full of artistic value. A creativity that arises from each individual that is affected by outside factors. So art became very important in a business. Arts in the business itself, including:

Art in the set and lead the people
Art in product promotions
Art in marketing products
Art in interacting with the community
Art in emotional control
Art in the strategy to win market
Art in the competition in a healthy
....

Because every business brings characteristics of each business, although the same, but will be when done by different people of course will result in something different. This is because the business is influenced by the character of the business to create something so distinctive results.
In running a business does not have a 100% perfect, but not the art that arises from the perfect?